News
29th U.S. Open @ Stratton
On 08, Mar 2011 | No Comments | In Events, News | By Lisa
This week the 29th Burton US Open Snowboarding Championships, (the oldest snowboarding competition to date) will be going on up at Stratton Mountain, VT. The annual event is the 4th & final stop of the Burton Global Open series & will run until Sunday, March 13. The world’s top male & female riders incuding Kelly Clark, Peetu Piiroinen, Jamie Anderson, Kazuhiro Kokubo, Louie Vito, Hannah Teter, Mark McMorris and Danny Davis will compete in Halfpipe, Slopestyle & Rail Jam formats for cash & prizes valued at over $500,000. First place male & female riders will walk away with $50,000 and a brand new Mini each!
The slope-style course & half-pipe are over in Stratton‘s Sun Bowl area & all competitions are free for spectators. This year, a Sponsor Village will be set up Thursday – Sunday where the public can chow down on a variety of food & drinks, grab free swag, and play games while grooving to live DJs & watching film coverage of the event on a big screen. You’ll also be able to test drive cars from Mini, demo 2012 Burton gear, try Nokia’s new interactive N8 Smartphone, and get dance-y during sets from Flosstradamus & The Sounds.
In case you’re having foot surgery like Shaun White & can’t make it, you can still watch the action via live webcast on Burton.com or Metacafe.com and see all the best moments during the USO Highlight Show on ESPN 2 March 13th.
The Art of Flight – Trailer
On 23, Feb 2011 | No Comments | In News, Videos | By Lisa
No introduction necessary:
We’ll give you a minute to compose yourself.
The Art of Flight is the mind-melting work of Brain Farm Cinema (the producers of That’s It, That’s All), Quiksilver & Red Bull Media House due out this September. The film follows Travis Rice, John Jackson, Mark Landvik, Scotty Lago, Jake Blauvelt, Nicolas Muller, Gigi Ruf, DCP and Pat Moore as they progress the sport of snowboarding to unimaginable levels. Shot in Jackson Hole, Aspen, Alaska, British Columbia, & Patagonia, viewers can also expect to be blown away by the epic filming locations.
As if the multitude of rider talent wasn’t enough, Brain Farm’s advanced camera technologies capture unbelievably high quality footage. Thanks to their Cineflex HD, watching this on the big screen will be as close to riding shotgun in the Red Bull helicopter as you can get. If this was just a teaser, we can’t even begin to imagine what to expect in September.
Test the Best Demo Series
On 20, Jan 2011 | No Comments | In Events, News | By Lisa
Who says there’s no such thing as a free ride?
This weekend come see us at Mountain Creek North for round 2 of our on-snow demo series, Test the Best. We’ve brought in some of the industry’s finest to create a fleet of 2011 demo boards & skis for you to try out this winter; we’re talking about boards like the K2 Fastplant, Ride Machete, Capita Starimaster as well as other Platinum Picks, Good Wood & Best of Test winners. Skiers can jump on a pair of Lib Tech NAS or try out K2′s Rocker line-up.
If you’ve been curious about rocker or wondering about the latest trends in tech, here’s your chance to put your mind at ease. Our guys are there to answer your questions & get you fitted.. with 2011 gear from Arbor, Lib-Tech, K2, Forum, Ride, Roxy, Flow, Capita, DC, Rome, Gnu, & Union the hardest part will be deciding what to ride first.
Found a rad setup? Another weapon for the quiver? Just say the word & we’ll place the order for you on the spot. Thanks modern technology. Creek will even hook you up with a free lift ticket with your new purchase.
Our Mount Everest tent will be set up at North near the Cabriolet every weekend from Jan. 15th until Feb. 19th so be sure to stop by, throw some high fives & see what all the fuss is about. Test the Best & take your tech to the next level!
Mount Everest in Snowboard Magazine
On 28, Dec 2010 | No Comments | In News | By Lisa
If you’re not already a subscriber, run out and grab the December issue of Snowboard Magazine– we’re featured in Supershops on page 110!
BamBOO-YAH!
On 28, Dec 2010 | No Comments | In News, Updates | By Lisa
Earlier this year K2 unveiled its latest game-changer; the indestructible BamBooyah core. Taking it’s cue from a skate deck, the core is constructed from multiple cross-layers of bamboo and fiberglass ply. You get the best of both worlds; the lively, lightweight resilience of bamboo and the tried & true reinforcement of fiberglass.
Bambooyah! 12-20-10
The result is a durable, responsive board with pop; perfect for playtime in the park. Lots of freestyle boards are all talk when it comes to enduring abuse from rails & landings, but K2′s so confident in its new tech it’s offering a 5-year warranty. Plus, all the benefits of using bamboo prove that if you’re nice to Mother Nature, she’ll be nice to you. Just look at its resume;
- Strength; has greater tensile strength and weight-to-strength ratio than steel, can withstand more pressure than graphite, & is more stable than oak or walnut.
- Growth Rate; has been recorded to grow as much as 24 inches in a 24 hr period & is one of the fastest-growing plants in the world. A plant that’s been cut can fully regenerate in just 3-4 months.
- Lightweight; not as heavy as most beech or poplar cores
-Flexibility; bamboo’s proven ability to bend and bounce back while still maintaining strength has made it a popular material for building structures in earthquake zones
- Sustainability; can be harvested annually with minimal impact on the environment and often doesn’t require replanting
…how’s that for eco-friendly? The K2 Fastplant is the first snowboard on the market to incorporate this technology. With it’s twin tip shape and jib rocker base, riding the Fastplant’s just about as fun as victoriously shouting “Bam BOO-YAH!” in public.
No wonder it’s earned a Best of Test award, Platinum Pick, and tons of rave-reviews. An everlasting, eco-conscious board with Don Pendleton graphics?! Bam BOO-YAH! (ok, that’s the last time. Promise.) Snag one & strap in while you still can!
Only 2 Shopping Days Left!
On 23, Dec 2010 | No Comments | In News | By Lisa
We know, we know…”but I work better under pressure!” Suuure you do. Well no worries– we won’t yell at you for procrastinating, we’re here to help!
Enter the Mount Everest Holiday Gift Guide: a jazzy little booklet that’ll help you choose all the right presents for everyone from siblings to significant others. Drop in this week and pick up a copy–we’ve got everything from Cupcake Beanies to Party Socks…and a great selection of skis & boards if they’ve been extra-good this year.
Still totally stumped? Don’t panic; our staff can help you find something perfect. We’ll be here ’til 10pm tonight as the Christmas countdown gets crucial and 7pm on X-mas Eve.
Stress is not what Christmas is all about, Charlie Brown. It’s about hanging out with friends & family, sippin’ eggnog by a roaring fire, and all-you-can-get skiing/riding during your days off. Take it easy & make everyone happy– give the gift of snow this holiday!
Check out the full gift guide here: Mount Everest Holiday Gift Guide
Squaw Valley Winner
On 10, Dec 2010 | No Comments | In News | By Lisa
Thomas Jones, winner of one of last year’s stadium vacation giveaways, stopped by our shop tonight to pick up his prize. He’ll be heading over to Olympic Valley, CA this month to enjoy some early season skiing at Squaw Valley USA. Congrats Tom!
Don’t forget to enter for your chance to win a trip to Squaw Valley, Mammoth Mountain, Telluride, or Jackson Hole at this year’s sale!
New Meadowlands Stadium Sale
On 26, Nov 2010 | No Comments | In Events, News, Promotions, Updates | By Lisa
It’s official! This past weekend we announced our 2010 New Meadowlands Stadium Sale, a continuation of our annual Giants Stadium event but this time with some brand-new elements.
In addition to our new location, we’re also excited to bring in a wider variety of brands, hold a new series of Super Clinics, and have a greater presence from our mountains. Skiers and riders in search of new set-ups will have tons of product to choose from and also walk away with a free lift ticket to Mountain Creek.
Stadium Busters boast discounts of up to 80% off equipment, outerwear, and apparel…this is definitely the place to stock up. Our selection of over 60 brands include Burton, Ride, K2, Salomon, Forum, Lib Tech, 4FRNT, The North Face, Elan, Dalbello, Nordica and Dakine so there’ll be something for any skier or boarder on your list.
This year, plan on adding discounted passes and lift tickets to your list, too– resorts like Mountain Creek, Windham, Killington, Hunter, Tuxedo Ridge, Hidden Valley, Shawnee, Elk Mountain, and Stowe will be there offering exclusive deals. Also, enter to win vacations from Jackson Hole, Mammoth Mountain, Telluride, and Squaw Valley.
We’ll be hosting our event inside the 44,000 sq. ft. GridIron Club, the sleek, VIP section located in the west section of the stadium. Don’t worry about getting on the list though, the public’s allowed admission free of charge. The New Meadowlands has a pretty impressive resume, serving as a great setting for our sale. 
Out of every stadium in the US, it’s got the most HD screens, is 3rd largest, one of the most environmentally-friendly, (and also most expensive…) so naturally, we’re looking forward to invading .
Sale begins Wednesday Dec 8th and runs through Saturday Dec 11th…only 2 weeks away so send Santa that wishlist asap! Check out our event website for more information on location, schedule, and other sale details. For all the latest updates, you can also follow Mount Everest on Twitter.
See you at the stadium!
Quick Link: Dates + Times, Directions + Parking
Snow Film Festival NYC
On 15, Nov 2010 | No Comments | In Events, News | By Lisa
This Friday and Saturday the SNOW Film Festival NYC will be hosted at Tribeca Cinemas down at the corner of Varick Street & Laight. The event’s presented by Skullcandy and will show 24 of the “latest and greatest International Ski & Snowboard Films” including documentaries, feature films, and independent videos. 
If the chance to see some of the year’s best videos on the big screen isn’t enough for you, there will also be some world premieres, Q&A sessions with filmers and riders, an art expo, and panel discussions about both cinema and climate issues. So whether your an aspiring cinematographer, avid rider, art enthusiast, or activist looks like Tribeca’s the place to be this weekend…
General admission for each showing is $20, but if you buy online ahead of time and enter the code SFFRIEND10 you’ll get $5 off, courtesy of Skullcandy. The fest begins Friday night at 6pm and starts back up Saturday at 3:50pm so snag your tickets, your buddies and some popcorn!
The Snow Film Festival NYC, Walkabout from Driggs Bros on Vimeo.
Celtek SLSH Collection
On 11, Nov 2010 | No Comments | In News | By Lisa
CELTEK is one of our favorite brands at Mount Everest. Not only do they make solid product, but their support for grassroots causes shows that they’re good guys too. The Clan backs unique art, riders from all walks of life and a cause close to our hearts; local shops. Recently, CELTEK collaborated with 8 core shops to develop pipe gloves individually designed to rep each one. The SLSH Collection, which stands for “Support Local & Support Here”, features signature models for retailers that supported the brand from it’s early days and will be available soon at Milosport, the Youth Shelter Supply, Easy Rider, Shred Shop, Tactics, World Boards, Evo, and Damage.
Boasting original artwork from each shop, local riders can high-five and rep their hometowns at the same time. Co-founders Erik & Bjorn Leines summarized the inspiration for the project by stating;
“The feeling of going in to a real snowboard shop for the first time is a mixture of wonder, intimidation, and stoke. It’s usually the moment when you become snowboarder and stop being “someone who snowboards”. We wanted to let these shops have total control… and give the ability to fly the flag of people that bust ass every day to make sure that snowboarding stays awesome…they are the heart of snowboarding, and deserve to be recognized.”
Nicely put, Celtek. [and hey, have you thought about adding any East Coast shops? hint, hint...]