Archive for the ‘News’ Category

2011 Rider of the Year

Monday, January 23rd, 2012

Snowboarder Mag‘s February issue features the 2010-11 season’s picks for Rider of the Year as chosen by past winners & their peers. These guys (and girls) have become known for pushing the limits of snowboarding & making a lasting impression on the industry.

The following lineup of  riders were voted in by a panel of over 40 judges including Dan Brisse, Gigi Rüf, Annie Boulanger, JP Walker, Danny Davis, Eddie Wall, Jamie Anderson & John Jackson. Check out Snowboarder’s new Finalist Video to see why these 13 pro’s were named the most memorable, influential snowboarders of 2011.

 

 

 

 

Women’s Top 3:

1. Cheryl Maas

2. Jess Kimura

3. Marie France-Roy

Men’s Top 10:

1. Travis Rice

2. Bode Merrill

3. Nicholas Müller

4. Jake Blauvelt

5. Eric Jackson

6. Pat Moore

7. Kazuhiro Kokubo

8. Jussi Oksanen

9. Scott Stevens

10. Torstein Horgmo

Team Vacation

Tuesday, January 3rd, 2012

Members of Salomon & Bonfire‘s team is headed our way in their 99′ Country Coach RV. As part of the Team Vacation tour, they’ll be making stops at Big Boulder Park on Wednesday Jan. 4th and hitting South at Mountain Creek on Thursday Jan. 5th. Jed Andersen, Bode Merrill, Louif Paradis, Harrison Gordon, Chris Carr & friends will be at both parks filming, hanging out, giving away free gear, and perhaps even sticking around to unwind with a beverage or 2 afterwards…

Team Vacation began their North American tour December 1st at Timberline & will continue stopping at resorts and shops across the country before they move on to invade Europe and Asia. Check out photos from Team Vacation’s tumblr, & stay up to date with tour stops at the Salomon/Bonfire blog.

 

Learn to Ski & Snowboard Month

Tuesday, December 27th, 2011

We’re only 4 days away from 2012 and January is officially Learn to Ski & Snowboard Month! LSSM started in 2007 to encourage current skiers & boarders to brush up on best practices, improve their skills & introduce newcomers to the world of snow sports. With the motto “Humans Were Never Meant to Hibernate”, the program encourages people of all ages to get active, get some fresh air and learn something new this winter.

The program currently reaches over 30 states, with members from government associations, industry media, resorts, product suppliers, retailers and more. It’s a great excuse to spread the passion of skiing & riding and improve your own level of ability too. All month long, resorts in our region are offering specials on lift tickets, beginner lessons and equipment rentals so it’s easier than ever to get started. Celebrate Learn to Ski and Snowboard Month & head to Hunter with us on the 14th!

Visit www.skiandsnowboardmonth.org for a complete list of participants & to find out all the ways you can get involved this January!

OvRride + Mount Everest Bus Trip to Hunter

Monday, December 19th, 2011

Mark your calendars for January 14th – we’ve teamed up with OvRride to run a trip up to Hunter for a day of shredding. Click on our flyer below or visit Ovrride.com to sign up online.

Grab your gear & meet at the shop in Westwood by 7:30am! Metered Parking is available in the Washington Avenue municipal lot on 4th Ave (just around the block from Mount Everest).

Mount Everest’s Annual Stadium Sale

Tuesday, November 29th, 2011

 

It’s that time of year again! Shop Mount Everest‘s Annual Stadium Sale at the MetLife Stadium to save up to 80% on Skis, Boards, Outerwear & Accessories. Enter to win one of our epic vacation giveaways to Jackson Hole, Mammoth, Park City, Telluride, Big Sky and Squaw Valley and find exclusive prices on lift tickets & lodging from some of your favorite mountains on the east coast!

Tuesday Dec. 6th: 5:00pm – 10:00pm

Wednesday Dec. 7th: 12 noon – 10:00pm

Thursday Dec. 8th: 12 noon – 10:00pm

Friday Dec. 9th: 12 noon – 10:00pm

Saturday Dec. 10th: 9:00am – 9:00pm

Free Admission, Free Parking and Free Shuttle from Union Square powered by OvRride

 

For more event details, visit Meadowlandssale.com

Boa Reel Pink

Wednesday, November 16th, 2011

Thanks to Boa, getting snug-fitting footwear doesn’t have to be a struggle. Snowboard boots using Boa Technology can be easily tightened, conveniently adjusted – and now can even help fight cancer. Reel Pink is increasing breast cancer awareness through sets of Boa reels that let you show your support while you shred.

Make a minimum $10 donation through PayPal and Boa Technology will send you a free set of pink replacement dials for your Boa-powered footwear. 100% of proceeds go directly to Boarding For Breast Cancer and  The Breast Cancer Network of Strength, so swap out your old dials & support B4BC!

 

Visit http://www.boatechnology.com/reelpink/ to make your donation & select the pair appropriate for your boot model. You can also grab one of our shop’s Reel Pink flyers for details.

13 Questions with Danny Larsen

Tuesday, September 6th, 2011

If you caught our ad in Transworld‘s October issue, you saw that we were lucky enough to get an interview with K2‘s Danny Larsen. We asked him about his homeland, caffeine addition, art and snowboarding (duh).

Here’s 13 more reasons to love the Norwegian Nightmare…

TWS Good Wood Winners 2011-12

Friday, September 2nd, 2011

We’ve compiled the complete list of this year’s Transworld-approved decks & let you know which ones are already in-stock or on their way to Mount Everest.

Men’s Park under $399:

Arbor Del Ray (twin, reg camber)

DC Ply (twin, combo camber)

Forum The Honeypot (twin, reg camber)*

Nitro T1 (twin, reg camber)

Rossignol District Amptek (twin, combo camber)

Rossignol Retox Amptek (twin, combo camber)

Smokin’ Lane Knaack Pro (twin, flat)

Men’s Park over $400:

Burton Mr. Nice Guy (twin, reg camber)

Gnu Park Pickle (twin, rocker)*

K2 Happy Hour (twin, flat camber)*

Lib Tech Burtner Box Scratcher btx (twin, combo camber)

Men’s All-Mountain under $399:

Ride Manic (directional, rocker)*

StepChild PowderSucks (twin, combo camber)*

Technine Icon (twin, reg camber)

Men’s All-Mountain over $400:

Gnu Riders Choice Pickle (twin, combo camber)*

Lib Tech TRS: Total Ripper Series C2 BTX (twin, combo camber)*

Lib Tech Attack Banana EC2 BTX (twin, combo camber)*

Nitro Rook (twin, flat camber)

Salomon Grip (twin, combo camber)

Salomon Man’s Board (directional twin, combo camber)*

Women’s Park under $399:

Academy Serenity (twin, rocker)

Arbor Cadence (twin, rocker)*

Capita Space Metal Fantasy FK (twin, combo camber)

Flow Jewel (twin, combo camber)

Ride Compact (twin, rocker)*

Nitro Runaway (twin, combo camber)

Signal Vita Park (twin, reg camber)

Salomon Oh Yeah (twin, rocker)

Women’s Park over $400:

Burton Lip-Stick (directional, combo camber)

Forum Spinster (twin, combo camber)*

Rome Lo-Fi Rocker (twin, rocker)*

Women’s All Mountain under $399:

Gnu B-Nice (twin, rocker)

Roxy Ally BTX (directional twin, combo camber)*

Women’s All Mountain over $400:

Arbor Swoon (directional twin, rocker)*

Gnu B-Pro (twin, combo camber)*

Lib Tech TRS Slims C2 BTX (twin, combo camber)

Nitro Fate (directional twin, flat)

Rossignol Diva Magtek (directional twin, combo camber)

Smokin’ Vixen (twin, combo camber)

Roxy Eminence C2 BTX (twin, combo camber)

 

*These models can be found in-store or online at Mount Everest this winter. Manufacturer ship dates vary, please check our current availability on www.ridemteverest.com

 

Twel2ve U.S. Premiere

Friday, August 26th, 2011

With this week’s earthquake AND Hurricane Irene on the way, all this “2012-end-of-the-world” madness makes it seem sort of appropriate that Twel2ve premieres in Park City tonight. This year, Absinthe teamed up w/Mikey LeBlanc’s new kidsKNOW for exclusive US distribution. They even let him star in their “Pre-Trailer” –

 

Twel2ve is the latest release from Absinthe Films & features riders Gigi Rüf, Bode Merrill, Dan Brisse, JP Solberg, Annie Boulanger and more.  (If you’re in our neck of the woods, you can catch the NYC stop on the flick’s North American Tour in November!)

Mount Everest in TWS 2012 Gear Guide

Tuesday, August 23rd, 2011

Pick up a copy of Transworld‘s 2012 Gear Guide & keep your eyes peeled for the EV ad!

 

Bam! In there with the 2012 Good Wood, Outerwear and Pro Setups…

See how this year’s gear stacks up, then head to our snowboard shop to snag your 2012 setup!